3. Grooming

Good grooming is a distinct promoter of a winning personality. A man's appearance is extremely important in this modern world, because people generally judge more from appearances than from reality. Everyone regardless of his station, affects a particular look and exterior, for a while all men have eyes, very few have the gift of penetration. There are so many details involved in good grooming that it is both unnecessary and embarrassing to mention them. Johann Kaspar Lavater said, "Dress is an index of your contents." To this we must add that famous line from Shakespeare's Hamlet: "Costly thy habit as thy purse can buy. But not express'd in fancy; rich, not gaudy; For the apparel oft proclaims the man." Those who think that in order to dress well it is necessary to dress extravagantly or grandly make a great mistake. Naturally, in contacting both your company associates and outsiders a good first impression is most important - you don't always get a second chance to correct a bad first impression.